Architect & Designer
I am an architect and designer. My work is about how space carries cultural and emotional memory: how it shapes the way people experience place, identity, and belonging.
Trained at Ion Mincu University of Architecture in Bucharest, I have spent twelve years building a practice across Asia, Europe, and the Middle East — working at the intersection of architecture, cultural storytelling, experiential design, and placemaking, from luxury brand installations to large-scale cultural destinations.
Currently Design Director at LINKVIVA in Dubai, leading creative direction and experiential masterplanning for Liwa Village and Liwa International Festival. Six Middle East Event Award nominations across both projects. Shortlisted, Sikka Art & Design Festival 2026, Dubai Culture.
Previous work includes projects across China, installations, brand activations, and exhibition environments for global luxury clients including Swarovski, Audi, and Guerlain, alongside independent cultural projects including Romania's first ecological museum, IAA Olive Crown Silver Award 2024, and exhibition work at Design Miami/Basel and Design Shanghai.
I curate projects where substance, storytelling, and genuine connection to place are at the centre of the work.